Martha spent a decade as a Brand Director at Louis Vuitton, Richemont, and Sephora in Europe. In the corridors of high fashion and heritage luxury, she mastered the art of the "unforgettable experience."
After discovering kitesurfing, she became obsessed with the wind, the salt, and the speed. But as she traveled the globe, she was consistently disappointed by the gap between sterile corporate "luxury" — which felt soulless — and genuine local authenticity, which often lacked the necessary polish and logistics for a discerning traveler.
She founded Local Secrets XP to bridge this gap. As a premier luxury kite travel and kite safari company founded on the principles of high-end curation, Martha's vision combines world-class logistics with the raw, secret spots only locals know.
We don't do mass-market. We do deep immersion. "Local" means eating where the locals eat, often in private homes or tucked-away beach shacks that never see a tour bus.
Kiting the spots they keep off the digital maps. We utilize local knowledge to find the lagoons and breaks that stay empty even in peak season.
Moving at the rhythm of the wind. Our itineraries are fluid, dictated by the elements rather than a rigid clock, ensuring we are always at the best spot at the perfect time.
Exclusivity is our operational standard, not a marketing gimmick. By limiting our expeditions to just eight riders, we transform a trip into a masterclass.
You won't find us on GetYourGuide or Viator. We maintain a direct curation model to ensure every guest is a fit for the group dynamic and every spot remains a secret. We protect the experience by protecting the guest list.
The Local Secrets XP Club is an invitation-only circle for those who view kiting as a lifestyle, not a hobby. Membership provides priority access to our most secret departures, connection to a global community of elite riders, and rewards for multiple expeditions.
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